000 | 00467nam a22001697a 4500 | ||
---|---|---|---|
999 |
_c8964 _d8964 |
||
008 | 230807b ||||| |||| 00| 0 eng d | ||
020 | _a9781138384309 | ||
082 |
_223rd _a658.834 _bKRU |
||
100 | _aKrugman Edward P | ||
245 | _aConsumer behavior and advertising Involvement | ||
250 | _a2nd edn | ||
260 |
_aLondon _bRoutledge Taylor and Francis Group _c2018 |
||
300 | _aVii+332p | ||
650 | _aAdvertising | ||
650 | _aPsychological aspects | ||
942 | _cBK |