| 000 | 00485nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c7445 _d7445 |
||
| 008 | 220322b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780071198691 | ||
| 082 |
_a658.8 _bPER |
||
| 100 | _aPerrault William D | ||
| 100 | _aMcCarthy Jerome E | ||
| 245 |
_aEssentials of marketing _b- A global managerial approach |
||
| 250 | _a9th edn | ||
| 260 |
_aBoston _bMc Graw Hill _c2003 |
||
| 300 | _axxxii+624p. | ||
| 650 | _aEssentials of marketing | ||
| 650 | _aMarketing | ||
| 942 | _cBK | ||