| 000 | 00480nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c11100 _d11100 |
||
| 008 | 250526b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781259921698 | ||
| 082 |
_223rd _a659.1 _bBEL |
||
| 100 | _aBelch, George E | ||
| 100 | _aBelch, Michael | ||
| 245 | _aAdvertising and promotion an integrated marketing communications perspective | ||
| 250 | _a11th | ||
| 260 |
_aNew York _bMc Graw Hill _c2018 |
||
| 300 | _axli,764p. | ||
| 650 | _aAdvertising and Promotion | ||
| 942 | _cBK | ||